I mailed 5 about their noisy adverts.

They basicly said get stuffed, we have no plans to change making adverts
noisier than the TV progs. Which is fair enough...

So, what can the likes of joe public do to change this situation?

 

muck@_TEETH_rulex.net (Muck) wrote in muck@_TEETH_rulex.net:

turn the sound off when the ads come on.

 

I do, but just wanted to see what they had to say about what they did.

 

It's called Dynamic Range Compression. If you record a sample of the
programme and a sample of the advert you will find that the advert
will probably be 5db LOWER than the programme.

It is illegal in the UK to have adverts at a higher volume than the
main programme. To get around this the advert makers mix their audio
so that everything is at a high a volume as possible, which makes it
more noticable.

The same kind of things are done for songs on the radio, all of the
volumes are maxed out so that you don't keep having to turn the radio
up/down when a different track comes on. IIRC one can get plugins
like AudioStocker for WinAmp that do the same thing at home.

 

In uk.rec.motorcycles, Muck amazed us all with this pearl of wisdom:

Switch night mode on on your telly.

 

Turn it off at the wall?

 

I just press the mute button, and sometimes go and get coffee and cake.
If I'm recording a program, I also press pause on the recorder. Makes
for unbroken viewing when you watch it again.

Heh.. just wait until pop up ads come to TV.

 

What's night mode?

 

In uk.rec.motorcycles, Muck amazed us all with this pearl of wisdom:

It attenuates sudden noises like explosions etc.

 

Shoot your telly.

--
Mike

SV650
UKRMMA#22
Skype: muddycat

 

Should not one be enquiring into the address of the owner of the ad
company?

 

When I see the shrub my trigger finger gets itchy.

 

Anglegrinder.

 

You mean you're one of the few male species that does'nt channel hop during
adverts driving the other half crazy?
--
Vass
................................................
YZF-R1, CBR1100xx-x, A4 Cab
http://www.naldernet.plus.com/index2.html
Gamertag: RIPPPER

 

If it was mine, maybe.

 

I can't stand that, my old Land lady used to do it, a few seconds of
this, thirty seconds of that. Just enough to get the interest peeked,
then move on. Sign of the times maybe..

 

Ask them why they are not using a perceived loudness meter, as do CH4
etc?

<http://www.teddstudios.u-net.com/ldbb.htm>

 

That's an interesting bit of kit. Do Ch4 really use one of these, for a
fact?

 

They certainly use BPR perceived-loudness meters, but whether an earlier
version or not I don't know.

 

Is it just me or does anyone else think Britney Spears song 'Poison' seems
to jump a few decibels?
Really embarrassing if you have thin walls..